Compare UK Bookmakers – Legal, Licensed & Up-to-Date 🏇

5 Bookmakers Analyzed

£30

in Free Bets

£30
£50

with a £10 Deposit

Active Promotions:
6
Min Deposit:
£5
VISIT SITE
£20

in Free Bets

100 Free Spins

on Starburst

£50

in Rewards

Active Promotions:
2
Min Deposit:
£5
VISIT SITE
£30

in Free Bets

£20 in Slot Bonuses

+ 20 Free Spins

Active Promotions:
2
Min Deposit:
£5
VISIT SITE
£20 Backup Bet

Up to

100 Free Spins

on Starburst

Active Promotions:
2
Min Deposit:
£5
VISIT SITE
No Wagering Requirements
£30 in Free Bets

When You Bet £10

200 Free Spins

Up to

€350

Up to

Active Promotions:
7
Min Deposit:
£5
VISIT SITE

Explore Every Licensed Online Bookmaker in the UK

Welcome to the Odds.dog Bookmaker Directory – the smart way to find a legal, trustworthy betting site that actually fits you. Whether you’re a footie fan chasing in-play odds, a poker player looking for active tables, or someone just after a solid free bet – we’re here to help.

All the brands listed here are:

  • ✅ Fully licensed by the UK Gambling Commission (UKGC)
  • ✅ Verified by our team of testers (yes, we place real bets)
  • ✅ Evaluated for fairness, usability, payment speed and app quality

So no grey-market sites. No shady “betting hacks”. Just a clean, up-to-date comparison tool for all types of UK bettors.

🎛️ Filter by What Matters to You

Use the filters to find bookmakers based on what you care about:

Category:
✅ Sports Betting
✅ Casino Games
✅ Poker Rooms

Payment Methods:
✅ PayPal
✅ Apple Pay
✅ Visa / Mastercard
✅ Bank Transfer
✅ Trustly
✅ Paysafecard
✅ Google Pay
✅ Skrill / Neteller

Mobile Experience:
✅ iOS App
✅ Android App
✅ Mobile Web-Only

Bonus Type:
✅ No Deposit
✅ Risk-Free Bet
✅ Cashback Offer
✅ Matched Deposit
✅ Free Spins (for casino)

Use multiple filters to personalise your experience and find a bookmaker that ticks all the right boxes.

📋 How to Use This Tool

  1. Start by choosing the category you’re most interested in (Sports, Casino, Poker).
  2. Use filters to narrow your options by payment method, app, or bonus type.
  3. Click “See Full Review” to get the full scoop on that brand’s pros and cons.
  4. Use the Visit Site button to go straight to registration (with bonus info included).

This is not a “Top 10” with fake stars and fluff. It’s a live comparison tool to help you make informed, legal choices.

To operate legally in the UK, a bookmaker must be:

  • Licensed and regulated by the UK Gambling Commission (UKGC)
  • Displaying its licence number publicly
  • Following strict rules on fairness, data security and responsible gambling

Why does that matter?

  • Unlicensed sites = no protections
  • You risk losing your money, bonuses, and even identity

You can verify any licence via the official UKGC register.

Odds.dog only lists brands that are fully licensed and approved.

Available in England, Scotland, Wales and Northern Ireland.

🆚 Best Bookmakers by Feature

Not sure which site fits your style? Here’s a quick breakdown:

💸 Fastest Payouts: Bet365, BetVictor, Betway
📱 Best Mobile App Experience: SkyBet, William Hill, Betfred
🎁 Best No-Deposit Bonus: 888sport, Kwiff, Virgin Bet
🎯 Best for Beginners: Coral, Ladbrokes, Mr Play
🎲 Casino & Sports All-in-One: LeoVegas, Betfair, Unibet

Use filters above or check full reviews for details on each.

📊 Quick Comparison Table

BookmakerPayment OptionsMobile AppWelcome Offer
Bet365PayPal, Apple Pay, Visa/Mastercard✅ iOS + AndroidBet £10 & Get £30 in Free Bets
BwinPayPal, Trustly, Skrill✅ iOS + Android£20 Backup Bet if Your First Loses
BetanoVisa, Mastercard, MB Way✅ iOS + AndroidBet £10, Get £20 in Free Bets
CoralPayPal, Apple Pay, Paysafecard✅ iOS + AndroidBet £5, Get £20 in Free Bets
LadbrokesPayPal, Apple Pay, Neteller✅ iOS + AndroidBet £5, Get £20 in Free Bets

Each offer is subject to eligibility and full T&Cs. Visit brand page for details.

🆕 New UK Bookmakers in 2025

Keep an eye on these new entrants to the UKGC-licensed market:

  • Midnite – Modern, esports-focused betting site with social features.
  • BetUK – Great app experience and solid promotions for football punters.
  • Fitzdares – Luxury brand targeting high-stakes users with excellent support.

Check out their reviews to see if they’re a fit for your style.

📱 Bookmakers with Mobile Apps

Prefer betting on your phone? You’re not alone. Mobile-first bookmakers offer:

  • Dedicated iOS and Android apps
  • Faster loading and personalised interfaces
  • Features like Face ID login and push notifications

Look for the Mobile App filter to find UKGC-licensed sites with top-rated apps.

💸 Bookmakers with Fast Payouts

Nobody likes waiting for their winnings. Here’s what to look for:

  • Instant withdrawals via PayPal or e-wallets
  • Same-day processing for bank transfers
  • No unnecessary KYC delays

Use the Payment Method filter and read each bookmaker’s review for detailed payout times.

🔍 Not Sure Where to Start?

We get it. Choosing a bookmaker can be overwhelming. Start with one of our expert guides:

Or scroll above and explore each brand’s card, review, and features.

🎯 Which UK Bookmaker Suits You Best?

Here’s a quick breakdown based on your player profile:

Casual Punters:

  • Look for no-deposit offers and user-friendly apps (like Coral, Ladbrokes).

Odds Hunters:

  • Compare prices with our Odds Comparator before choosing a site (e.g. Bet365, SBK).

Casino Fans:

  • Focus on brands with high RTP games, good bonuses and responsive support (like 888 or LeoVegas).

Poker Players:

  • Choose from trusted poker rooms with traffic, tournaments and rakeback (e.g. PartyPoker).

🧾 Bookmaker Comparison Grid (Example Preview)

Above, at the top of this page, you’ll find a live list of all UKGC-licensed brands we track. Each card includes:

  • 📛 Brand Name & Logo
  • 🎯 Focus (e.g. Sports + Casino, Poker-Only)
  • 🎖️ Licensing Badge
  • ⭐ Editor’s Rating (based on testing, not ads)
  • 💬 Snippet about bonus (with proper terms)
  • 🔎 Links to Visit Site or Full Review

🧠 Frequently Asked Questions about UK Bookmakers

A licensed bookmaker holds a valid UKGC licence, which means it meets legal requirements to operate in the UK. This protects you as a customer.

No – while many do, not all offer PayPal. Use our filters to find the ones that do.

Yes, completely – as long as the brand is UKGC-licensed, its apps are legal too.

It depends on your preferences. Some offer no deposit, others offer risk-free bets or cashback. Compare them in the grid above.

Yes. We manually check terms, expiration dates and eligibility requirements before listing.

Some do! You can filter by category to find sports-only, casino-focused, or poker-specialist brands.

Yes – and many punters do. It helps you shop for the best odds and take advantage of multiple offers.

PayPal and Apple Pay are secure and fast. Traditional bank cards are also safe but slower for withdrawals.

Not for players – all gambling winnings in the UK are tax-free. Operators pay the tax, not you.

We update brand info, reviews, and filters on a weekly basis to reflect any new promotions or licence changes.

🔐 Trust, Safety & Responsible Gambling

Odds.dog only lists UKGC-licensed bookmakers. We believe in honest, transparent comparison – not hype.

  • No “100% safe!” language
  • No fake stars or bonus exaggeration
  • Just facts, filters, and fairness

🔞 18+ | T&Cs apply | BeGambleAware.org

Disclaimer: All brands listed are licensed to operate legally in the UK. Offers are subject to change. Please gamble responsibly.

🧭 Internal Resources

Need more help? Explore:

💬 Final Bark

The UK betting market is packed. Odds.dog makes it simple. We help you compare, decide, and bet smarter – no noise, no nonsense.

Use this page as your control panel, and if you’re ever unsure… Just follow the paw prints 🐾

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